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Nikki

From: Orem, UT | Currently: Tucson, AZ

Nikki implements marketing that is grounded in data and elevated by creativity. With a track record of driving up to 40% of monthly revenue through email, she’s known for crafting high-performing lifecycle campaigns.

Her background spans DTC, B2B, and agency settings, where she’s led everything from influencer launches to multi-platform retention strategies. She's an expert in Klaviyo and other email platforms.

Before specializing in email, Nikki co-ran a successful wedding film and photo business, which is proof that she knows how to tell a story and sell it. Now she uses that same creative instinct to turn audience insights into smart, scalable strategy.

When she’s not marketing, she’s lifting weights, going on walks, chasing her kids, or eating a sonoran hot dog.